The View at Lahill Craig.
Brand Identity, Stationery,
Digital Design
The View at Lahill Craig is an elegant lodging retreat based in Fife, Scotland. The site hosts three modern glass-fronted lodges overlooking beautiful scenery.
The logo design incorporates two local iconic hills ‘Craig Rock’ and ‘Largo Law’ which sit right behind the lodges.
Sharp serif type was used for the logo to create a sense of quality, sophistication, and express the natural curved landscape. Dark, warm, greens were sampled from the local area which emotes a Scottish outdoor vibe.
Business cards can be printed on G.F Smith Wild paper or G.F Smith Colourplan Mid Green paper. Creative copy can be used to highlight the lodges and surrounding areas such as golf courses and walks.